Flipkart joins the video streaming revolution

India’s online media outlet Flipkart is seeing its greatest footing ever. Fuelled by the OTT applications and the accessibility of affordable mobile internet there is an emergence of video streaming era in the country.

Every internet consumer firm is developing an urgent need to get into video streaming since that is the place where the most highest user engagement rates are. The Walmart-possessed internet based business major “Flipkart” has launched films and shows on its Android application.

The ‘Flipkart Video’ service is being taken amazingly. New clients are getting the numerous benefits. All content is accessible without any cost; clients simply need to sign in. Flipkart has joined forces with OTT content makers Viu, TVF, Arre, Dice Media, and VOOT.


It seems as if organization’s first rival is amazon and is fully loaded to compete with it. Amazon launched its video-streaming administration, Prime Video, in India in 2016. From that point forward, Amazon has created a few unique shows for the Indian market, and furthermore offered a rich storehouse of Indian language content on its stage.

Flipkart has launched ‘Flipkart Ideas’ which is an Instagram-like feed for digital influencers. Users can browse through the content generated by these influencers as well as brands, and shop for products from within the Ideas tab.

They can likewise modify their Flipkart Ideas feed by choosing from 14 classes intrigue. These incorporate Food, Travel, Reading, Gadgets, Fashion, Health and Fitness, Parenting, and others. A few brands that are as of now live on Flipkart Ideas are Apple, Syska, Cadbury, Wildcraft, Fujifilm, and others.


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